We turn the people who sell Türkiye into specialists.
Safaryar Academy is the education platform built by Safaryar Holidays — an Istanbul-based Destination Management Company and B2B hotel wholesaler serving travel agencies worldwide. We take what our operations teams know about Turkish tourism and hand it, lesson by lesson, to the agencies who partner with us.
A DMC that decided to teach what it knows.
Since 2018, Safaryar Holidays has operated from Şişli, Istanbul — at the crossroads of Europe and Asia — connecting more than 370 partner agencies with a directly contracted portfolio of over 257 hotels, MICE and event management, and a real-time B2B booking platform.
Along the way we learned something simple: the agencies who sell Türkiye best are the ones whose teams genuinely understand it — the hotels, the regulations, the guest-rights rules, the destinations, and how to handle the day everything goes wrong.
Safaryar Academy is how we share that. Structured courses, multilingual transcripts, timestamped notes and automatic, verifiable certificates — free for the professionals who work with us.
To be the most trusted DMC partner in Türkiye — and to make every agency we work with measurably better at it.
The principles behind every lesson
Trust & reliability
The agencies who work with us stake their reputation on ours. Everything we teach is accurate, current, and battle-tested in real operations.
Knowledge as a service
A well-briefed sales rep closes with confidence. We package decades of DMC know-how into lessons your team can finish between calls.
A partner's mindset
We grow when our partners grow. The academy exists to make every agency that sells Türkiye sharper, faster, and harder to compete with.
Want to talk partnership?
Whether you want your team trained or your agency contracted, the Safaryar Holidays team is one message away.